Employees at Seattle-Tacoma International Airport
Employees at Seattle-Tacoma International Airport

Alaska Airlines: Discover Where Belonging Takes Flight

Employees at Seattle-Tacoma International AirportEmployees at Seattle-Tacoma International Airport

At Alaska Airlines, cultivating a strong culture of belonging and genuine connection is paramount. This commitment extends from ensuring safe travels across their global network to nurturing an inclusive environment within their own company. Through employee-led Business Resource Groups (BRGs), Alaska Airlines actively champions an equitable workplace where every voice matters.

BRGs serve as vital platforms for employees to celebrate the rich diversity within Alaska Airlines, fostering engagement, education, and mutual support. These groups, driven by passionate employees volunteering their time, are dedicated to shared interests, community give-back initiatives, and professional growth opportunities. Crucially, BRGs contribute valuable insights to inform key business decisions, directly supporting Alaska Airlines’ overarching goals and commitment to its diverse workforce.

ABEA leaders and members at Seattle-Tacoma International AirportABEA leaders and members at Seattle-Tacoma International Airport

One impactful example is the Air Group Black Employees, Allies and Advocates (ABEA). ABEA provides a dedicated space for Black employees, and allies across Alaska Airlines and Horizon Air, to authentically express themselves, take on leadership roles, and flourish. The group is also instrumental in educating the broader company on critical issues related to diversity, equity, inclusion, and belonging, driving meaningful progress in these areas.

DeMarco Best, a founding member of ABEA and duty manager of simulator operations in Seattle, reflects on his 25 years with Alaska Airlines, noting significant advancements in diversity, equity, and inclusion. However, he acknowledges the ongoing work needed to further racial equity both within the organization and the wider airline industry.

DeMarco Best, ABEA Founding Member and Alaska Airlines Duty ManagerDeMarco Best, ABEA Founding Member and Alaska Airlines Duty Manager

“My personal philosophy is rooted in action: address issues by actively working to improve them,” states Best. “I deeply value Alaska because I’ve been empowered to represent and connect with our community, both locally and nationally. Through ABEA, I’ve proudly volunteered with recruitment teams at job fairs, showcasing our inclusive culture, and even traveled to Washington D.C. to advocate for equity and inclusion on behalf of the company.” (Note: Photo taken before March 2020). Alaska Air Group recently reinforced its dedication to progress by announcing a formal commitment to advance racial equity, setting clear goals for representation, inclusive culture, and public leadership.

“When asked about defining success, it’s challenging to quantify in concrete terms, as this journey is continuous,” Best explains. “True success, in my view, is reaching a point of mutual understanding where we move beyond mere tolerance to genuine appreciation for the strength our differences bring. Alaska Airlines becomes demonstrably better, in numerous ways, because of our diversity.”

ABEA leaders John-Antony Dubreuil at Seattle-Tacoma International AirportABEA leaders John-Antony Dubreuil at Seattle-Tacoma International Airport

John-Antony Dubreuil, ABEA leader and ITS senior test manager, adds, “There’s no shame in acknowledging where we currently stand. We are actively confronting these challenges, understanding it’s a demanding process. We are committed to thoughtful, sustainable solutions, taking the necessary time to implement lasting change.”

Creating Space for Important Dialogue

Recognizing the unique challenges faced by Black employees, including navigating systemic racism and the disproportionate impacts of events like the COVID-19 pandemic, ABEA played a crucial role in fostering internal support. Following the tragic death of George Floyd, ABEA organized essential listening sessions. These sessions provided a safe forum for employees and leaders across Alaska Airlines to connect, prioritize collective recovery and resilience, both on organizational and individual levels.

“The outpouring of energy from our employees and allies to enact change was immense,” recalls Sarah Keimig, ABEA leader and Seattle lounge manager. “We channeled this momentum into an opportunity for open and critical conversations with colleagues and leaders. The focus was to listen deeply, understand diverse perspectives, and respond meaningfully.”

ABEA leaders Cinamin Wise, Sarah Keimig, and Shari FauntleroyABEA leaders Cinamin Wise, Sarah Keimig, and Shari Fauntleroy

These sessions facilitated critical dialogues, leading to significant realizations and impactful moments.

“In just the past year, we’ve collectively learned a tremendous amount and driven more substantial change,” Keimig emphasizes. “This progress ensures employees feel increasingly empowered, supported, and genuinely heard. ABEA remains a driving force, amplifying the voices of our community to leadership, advocating for the ongoing needs of our people.”

ABEA leaders and allies in February 2021ABEA leaders and allies in February 2021

ABEA leaders continue to prioritize the well-being of Black employees, encouraging rest, recovery, and dedicated space for long-term self-care and positive affirmation of Black identity.

Currently, approximately 10% of Alaska and Horizon employees actively participate in at least one BRG. These include Air Group Black Employees, Allies and Advocates, Accessibility Group, Air Group Pan-Asian, AAG Military Group, GLOBE (Alaska’s LGBTQ+ Group), Green Team, Latin Culture Resource Group, Native Employee Network Group, Pacific Islander Alliance, Women’s Interactive Networking Group, and AAG Women in Tech. Alaska Airlines is dedicated to continued growth in BRG membership, recognizing these groups as vital for fostering connection, promoting inclusion, and providing essential employee support.

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